CAMPAIGNS

THE RIGHT MESSAGE, ON THE LOCK SCREEN, BY THE RIGHT CHANNEL

No third-party marketing tool, no ignored mailing list. Your campaigns reach the place your customers actually look — their lock screen — and choose the most effective channel on their own.

Most campaigns die in an inbox or a feed. Yours land where the customer can't miss them. Wafiy knows each customer's device and routes the message through the channel that works: wallet push on Android, WhatsApp on iPhone when a link is in play. You write once; everyone receives the right format.

9:41
Monday, June 2
WhatsAppnow
Café Noir
We saved you a spot ✨ Come back this week.
9:41
Monday, June 2
Google Walletnow
Café Noir
We saved you a spot ✨ Come back this week.
View offer

TEXT-ONLY

SPEAK TO YOUR WHOLE BASE, WITH ZERO MESSAGE COST

Type your text, choose the target, send. The message resurfaces on the lock screen of every enrolled customer.

A promo of the day, an exceptional closure, a new arrival: write your text, target your whole base or a single establishment, and send. The message updates each customer's pass and surfaces a lock-screen notification, at no third-party message cost. Dispatch to a large base runs in the background, and the dashboard shows you progress: queued, sending, sent, counts and all.

DEEP LINK — THE CHANNEL SPLIT

A LINK TO TAP, ROUTED BY THE CHANNEL THAT WORKS

iPhone via WhatsApp, Android via wallet push. The channel split is automatic — you never choose it.

When your campaign carries a link — a menu, a product page, an offer — the channel isn't a detail: it's what decides whether the customer can even click. On Android, the pass button updates with your URL and a push surfaces on the screen, no message cost. On iPhone, where the wallet can't carry a tappable link, the message goes via WhatsApp with your link. You write one campaign; Wafiy makes the right call for each customer.

  • Android.

    Pass button updated, lock-screen push, no message cost.

  • iPhone.

    WhatsApp template with your link, where the wallet can't carry it.

  • The channel split is dictated by the technology, not left to chance.

  • A clear preview before sending; no campaign sent twice by accident.

TIME-BOUNDED

AN OFFER THAT EXPIRES — AND CREDITS ITSELF

A time window, a message, a halftime nudge. The customer taps the link, the reward lands — with no one at the counter.

Condition a reward on an action within a window you set. At launch, the customer receives the offer — WhatsApp on iPhone, wallet push on Android — with a signed link. At halftime, an urgency reminder nudges those who haven't moved. The customer taps the link: it's validated, the reward credits, with no one at the counter. At expiry, the offer closes cleanly. A jeweller's mechanism, from launch to credit.

  • Reward (stamps or cashback) conditioned on an action, within the window you set.

  • Launch, then a halftime urgency nudge, on the right channel per device.

  • Credit the moment the customer taps: zero counter involvement.

  • Signed, single-use link: the reward lands only once, and only for the right customer.

REACTIVATION

BRING BACK THE ONES WHO STOPPED COMING

A customer hasn't visited in too long? A campaign fires on its own to bring them back.

The signal is their last real visit. Past a threshold of days you set, Wafiy re-engages the customer who drifted away, via WhatsApp — the channel with the best open rate for those who may have muted wallet notifications. A cooldown between attempts prevents any harassment: you remind, you don't pester. Dormant revenue, woken with no effort on your part.

KEY MOMENTS

EVERY TIER CROSSED DESERVES A WORD

Tier upgrade, subscription ending, reward about to expire: the right words go out at the right moment, automatically.

Beyond the campaigns you launch, certain gestures go out on their own at the moments that count. A VIP tier upgrade, celebrated with a personal congratulation. A reward nearing expiry, a subscription to renew: the reminder takes the channel able to carry the action, WhatsApp when a link is needed, wallet push otherwise. The relationship maintains itself, with the precision of an attentive house.

  • Tier-upgrade congratulation, personal, on the lock screen.

  • Reward-expiry reminder, via the channel that can carry the redemption link.

  • Subscription renewal reminder, with the actionable link.

  • The right channel chosen for each message, never by you.

WHY WAFIY

NO THIRD-PARTY TOOL. THE LOCK SCREEN. THE CHANNEL CHOSEN ON ITS OWN.

You don't stitch together three pieces of software. Everything starts from the same place, reaches the lock screen, and chooses the right channel per device.

No email platform to plug in, no SMS router to configure, no audience spreadsheet to export. Your campaigns live where your loyalty cards live, closest to the customer. Text-only costs nothing in messages; a link follows the channel that works for the device; and the lock screen does the rest. Simple to launch, precise in execution.

JOIN THE LIST

A CARD YOUR CUSTOMERS WON'T LOSE

Apply to the Wafiy circle. We select the merchants we work with, one by one: assisted setup, priority onboarding, privileged terms.

No app to install, no extra tool to learn. Your card lives in the wallet your customers already carry. We set it up with you.

Join the list