THE PLATFORM
ONE FOUNDATION, NOT TEN TOOLS
Loyalty, campaigns and gift cards aren't three pieces of software straining to talk to each other. They're three uses of one foundation.
Most merchants stack a loyalty tool, an email tool, a gift-card service, then spend their time gluing them back together. Wafiy flips that: one wallet card, one known customer, one stream of events. Each product is simply that shared foundation, set differently. Nothing to sync, nothing to reconcile.
THE PRIMITIVES
THREE PRODUCTS, ONE FOUNDATION
You configure; the foundation executes.
Everything rests on a small set of composable building blocks: the wallet pass, enrollment, the credit event, the notification, the signed token. A stamp, a cashback credit or a loyalty point is the same block, set differently. A gift card, a time-bounded offer, a VIP upgrade: still the same foundation. Hence perfect consistency from one product to the next, and a single source of truth on every customer.
- Loyalty
Stamps, cashback or points. Rewards, birthday, referrals.
- Campaigns
Text, link offers, automatic win-backs, VIP tiers.
- Gift cards
Counter issuance, WhatsApp delivery, balance tracking.
WHAT MAKES US DIFFERENT
THE RIGHT CHANNEL, CHOSEN FOR YOU
iOS and Android don't behave the same way. The foundation knows it; you don't have to.
Apple Wallet can't open an external link from a notification; Google Wallet can. Handle that by hand and every campaign turns into a headache. Wafiy routes each message on its own: a link to open on iPhone goes out over WhatsApp; the same offer on Android arrives on the card with a tappable button. A plain announcement stays free, on the lock screen, on both sides. You write it once; the foundation picks the channel.
- iPhone + link
→ WhatsApp, for a truly tappable link.
- iPhone, no link
→ Apple Wallet notification on the lock screen.
- Android + link
→ tappable button on the card + Google Wallet push.
- Android, no link
→ Google Wallet push on the lock screen.
IN THE FOUNDATION FROM DAY ONE
WHAT WORKS FOR YOU IN THE BACKGROUND
Automations a plain stamp tool simply doesn't have.
- Proximity surfacing
The card rises to the lock screen as the customer nears. Nothing to trigger.
- Remote updates
The card evolves in the wallet without the customer opening a thing.
- A truly known customer
Phone captured at enrollment: reachable by WhatsApp, birthday triggers, card recovery.
- Multi-establishment
Each location isolated, under one brand.
JOIN THE LIST
A CARD YOUR CUSTOMERS WON'T LOSE
Apply to the Wafiy circle. We select the merchants we work with, one by one: assisted setup, priority onboarding, privileged terms.
No app to install, no extra tool to learn. Your card lives in the wallet your customers already carry. We set it up with you.
Join the list